#90DaysofSaaS
Part 911 of 85

Day 9: Ever watched a 15-minute misunderstanding turn into 3 weeks of chaos?

Ever watched a 15-minute misunderstanding turn into 3 weeks of chaos? I have. It starts innocently enough: • Sales calls it a “simple integration” • Product assumes the client knows what they want • D…

Heather JacobsApr 22, 20251 min read95 words

Ever watched a 15-minute misunderstanding turn into 3 weeks of chaos?

I have.

  • It starts innocently enough:
  • Sales calls it a “simple integration”
  • Product assumes the client knows what they want
  • Delivery gets the handoff and immediately hears “Well actually…”

Suddenly, timelines are on fire, stakeholders are side-eying, and everyone’s asking, “How did this happen?”

Spoiler: misalignment doesn’t show up in the timeline.
It shows up in the rework.

Align early. Confirm often.
And never assume everyone’s reading the same map—just because they’re heading the same direction.

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